Event Details
Five Essential Tools for Improving and Measuring New Media Marketing Results
3:30 PM, Room 16AB
Tracks: eMarketing
- Pam O'Neal, Vice President of Marketing, BreakingPoint Systems, Inc.
- **Important note: The eMarketing Summit, a Special Event @ InnoTech, requires separate registration and payment**
Marketing professionals who are seeing the best results from social media and search marketing have assembled a powerful yet affordable toolkit of essential Marketing Automation products that enable them to:
• monitor and engage in online conversations
• manage community relationships
• automate new media marketing tactics
• integrate new media and traditional media marketing
• measure and optimize results
Join this panel of experts who are providing the first generation of tools that are helping Marketers make sense of the social media and search landscape, engage with their community, and generate and track results.
Proposed Speakers:
Moderator: Pam O’Neal, Vice President of Marketing, BreakingPoint Systems
