Event Details
Mobile Advertising: Engaging Today's Consumer is Not All About Social
10:00 AM, Meeting Room 16, 4th Floor
Tracks: eMarketing
- Tim Hayden, CEO, GamePlan Marketing
- **Important note: The eMarketing Summit, a Special Event @ InnoTech, requires separate registration and payment**
Social technology is evolving the way that people around the world communicate with each other. Both tightly knit and loosely bound relationships are creating more offline experiences than ever, and the proliferation of smart phones is fueling this trend further. In the middle of it all, mobile media will empower brands to deliver a timely relevant message from just around the corner or miles away.
If you think that social apps on mobile devices are the high tide of today's sea of innovation, grab a snorkel for the next wave of mobile advertising.
