Event Details
Tying it all Together: Integrating your Business and Brand into Social Conversations
11:30 AM, Meeting Room 16, 4th Floor
Tracks: eMarketing
- Bryan G. Rhoads, Sr. Digital Strategist, Intel Social Media Center of Excellence
- **Important note: The eMarketing Summit, a Special Event @ InnoTech, requires separate registration and payment**
Take a deep breath, ignore the hype, its time to get down to business. Sales and marketing objectives haven't changed, neither have your audiences, but online social dialogues are an expected user experience with your business and brand.
B2C, B2B and B2E strategies can integrate social communications into your marketing funnels and sales cycles. Find the sweet spot of social marketing and where it fits in the customer journey.
