Event Details

Social Media Marketing for Businesses

April 17
9:30 AM, Room D135

Tracks: eMarketing

• Kent Lewis, President, Anvil Media, Inc.
• **The eMarketing Summit @ InnoTech is a special event requiring separate registration and payment**

More than just buzzwords, Web 2.0 social networks have transformed how people interact and relate.  The explosive growth of social media sites has created increased complexity for marketers, but there is hope.  By understanding how the various platforms and Web sites work, marketers have a tremendous opportunity to extend their brand and ultimately drive sales.  Kent Lewis with Anvil Media will outline the key elements of a successful social media marketing (SMM) strategy for businesses.  Turn profiles on YouTube, Facebook, LinkedIn and Twitter into reputation management and future revenue.

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